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2014
Newnes, L. B., Y. M. Goh, B. D. Lee, W. R. Binder, and C. J. J. Paredis, "Price to win through value modelling for service offering", The 3rd International Business Servitization Conference, Bilbao, Spain, Orkestra-Basque Institute of Competitiveness and Deusto Business School, 11/2014.